Real Estate Tips & Resources
How to Set Up an Instagram Account for Success: A Guide for Real Estate Agents
Instagram isn’t just a place to post pretty pictures of houses (although, let’s be honest, that’s part of it). It’s a search engine (like Google), a networking tool, and a lead-generation machine. And if you’re using Instagram to market your real estate business, you...
8 Types of Real Estate Social Media Content Every Agent Should Post
Struggling to come up with fresh ideas for your real estate social media content? You’re not alone! With so many platforms to manage and posts to create, it can feel overwhelming to keep your content calendar full. The good news? You don’t have to reinvent...
The 140 Best Real Estate Keywords to Attract Leads
Using the right real estate keywords can help you stand out and get seen online. Real estate keywords are specific terms that buyers and sellers use to search for properties online. Understanding how to find and use these keywords is key to reaching your target...
What Is a Real Estate Copywriter?
A real estate copywriter is a professional writer who specializes in writing persuasive and engaging content for the real estate industry. This content can be used for marketing or advertising real estate products, services, or properties. While copywriting is...
Open House Sign-In Sheet Tips + Free Template
Open houses are a vital tool for real estate agents to generate fresh leads. But how do you follow up with these potential leads? This is why an open house sign-in sheet is a must for agents. A 2024 report from the National Association of Realtors (NAR) revealed that...
Real Estate SEO For Agents and Brokers (2025 Guide)
Real estate SEO (Search Engine Optimization) is the process of optimizing your online presence to rank higher on search engines like Google and Bing. It involves improving your website, content, social media pages, and overall online strategy to attract more organic...